This article serves as a format, template, and sample of a business plan for a laundry business that you adopt, edit and develop.
Please visit our previous articles to better understand how to write an effective business plan , and how to build a detailed business plan.
This article uses a sample laundry business for the business plan, Delta Cleaners.
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Delta Cleaners
Executive Summary
Delta Cleaners is a startup that will be established in Abraka, Delta, as a limited liability company of J.C. Mikel. The company will offer dry cleaning services, laundry, and clothing changes, which are provided with regular delivery and door-to-door delivery services. The business will have a factory, but will not need a retail store thanks to our shipping and delivery service. However, we will need delivery vehicles and drivers trained in customer service. Customers can choose to pay at the time of each delivery or through a credit card that pays monthly. At the end of each month, we will send all contracted customers a statement of charges to their credit card for payment.
The company offers door-to-door dry cleaning, laundry, and exchange services in Abraka, Delta, and surrounding areas that are sure to impress customers. Active customers may find this service suitable for them and want to try it out. If they are satisfied with the quality of service, they can become loyal customers.
Purpose
By providing laundry and clothing services to customers in the Abraka area.
Delta Cleaners aims to:
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Create a sustainable business by the end of the first year
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Have a first-year total of more than N324,000
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Create a Network Advantage
Mission
We will be offering free dry cleaning, laundry and laundry, and door-to-door delivery. Our high quality and quality will save time for working customers.
Key to success
The company is entering its first year of operation. Therefore, a perfect marketing strategy will be the key to business success. It is important to remember that the target customers have money and want a high-quality service, so they will use this service only if they are completely satisfied. In addition, the working hours should be convenient and the completion of work should be on time so that customers are not disturbed after a long working day.
Corporate Summary
Delta Cleaners is a startup that will be established as a limited liability company in Abraka, Delta. The company will offer dry cleaning, laundry and clothes change services, which are provided with regular delivery and door-to-door delivery services. The business will have a factory, but will not need a retail store thanks to our shipping and delivery service. However, we will need delivery vehicles and drivers trained in customer service. Initially, the factory will be leased. Cleaning equipment will be leased on a maintenance contract. The initial funding will be from the owner's investment in bank loans, and a line of credit provided for non-performing loans.
Market Research Summary
It is important to establish the reasons for choosing dry cleaning, laundry, and changing services before doing market research and marketing. "Laundries and dry cleaners are ranked among the top ten industries with the lowest failure rates."
Market segmentation
Delta Cleaners will primarily target customers in the Sapele area. We will start by serving the residents of Abraka, but we would like to expand our offerings to residents of the surrounding communities west of Warri, Delta, including Sapele and Asaba.
Competition and buying behavior.
Competition in the cleaning and laundry industry in the Abraka area is fierce. Research shows that there are seven dry cleaners in the city of Abraka, almost all of which offer custom cleaning services. The only competitor that offers the convenience of a door-to-door service is Cleaning Dry Convenience which offers dry cleaning and shoe repair services. We believe that initially, it will be our main regional competitor. We believe that we will always be able to win customers among our competitors by improving the peace of customers through a new level of quality and saving their time.
Summary of plans and implementation
The following areas will be analyzed to evaluate business performance:
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Monthly and annual sales
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Monthly and annual benefits
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Rehabilitation
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Customer satisfaction
The success of the business will depend on the quality and quality of the service, the opinion of the customers, and the response of the competitors.
Future
Delta Cleaners is a startup and as such has little experience and is starting without market share. A continuous and effective marketing effort will be necessary to acquire a customer base. If the current competitors see us as a big threat and are aggressive and tiresome, it will be difficult for us to become a player in the market. The risk caused by competitors is possible, so the company should frequently monitor and evaluate its performance and collect customer feedback and suggestions as it progresses.
Strength
We offer a new door-to-door service for dry cleaning and laundry, providing more options for customers. We provide fast and convenient service to save customers time.
Weaknesses
Competition from competitors already established in Abraka. With no market share.
Less experience than competitors. ‘
Opportunity
Paying for clothes increases, including expensive clothes; therefore, the demand for clothing care is increasing.
Many women - who do laundry and cleaning work in the family - go to work outside the home. The target market of this company is working with professional customers, men, and women.
People spend more time on leisure activities than on housework.
We always participate in work and growth. Forecasts for cleaning and laundry services are expected to increase steadily through 2010.
There is a great chance of capturing customers. The ability to lower the price is paid as the market price increases.
If the business is successful, there will be new competitors who will offer the same service. New technological changes can bring new home washing machines for dry cleaning.
Management summary
The business owner will be the director and accountant, working full-time. A professional laundromat will work and be responsible for the performance and quality of laundry cleaning. Employees must report to the laundry professional who reports to the owner.
Employee Governance
With the advice of a dry cleaner, a referral system is prepared for the laundry professional and staff. Job information will be published in local newspapers. A professional laundry worker and two part-time workers with experience in laundry work will be hired.
Seed money
Start-up expenses will be financed through a combination of equity and business loans, as summarized in the table below. The owner will invest $40,000 in the business. Additional capital for the business will be borrowed for $20,000 from the bank.
*ATTACH FINANCIAL FORECAST HERE*
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