Here's the thing about Black Friday 2025 – it's not just about the deals anymore. Knowing exactly when stores open on November 28, 2025 can be the difference between snagging that 65-inch TV for $299 or watching it disappear into someone else's cart. After tracking retail openings for years, I've learned that the stores opening at 5 AM often have the best doorbuster quantities.
This year brings a major shift: most big-box retailers are staying closed on Thanksgiving Day for the fifth consecutive year. That means Black Friday morning will see concentrated crowds like we haven't experienced since 2019. The good news? Extended hours throughout the weekend give you multiple shots at scoring deals.
Let me share something that frustrated me initially – stores don't all follow the same playbook anymore. While Kohl's throws open their doors at 5 AM sharp, Costco takes a more civilized approach at 9 AM. And here's a pro tip: some stores offer special early access hours for loyalty members that aren't widely advertised.
Let's start with the heavy hitters – the stores where most Americans will be lining up before dawn. Based on official announcements and my conversations with store managers, here's your master schedule for Black Friday morning:
Retailer | Black Friday Open | Black Friday Close | Thanksgiving Status | Special Notes |
---|---|---|---|---|
Kohl's | 5:00 AM | Midnight | CLOSED | Earliest major opening |
JCPenney | 5:00 AM | Varies | CLOSED | Closing times by location |
Target | 6:00 AM | Varies | CLOSED | Taylor Swift exclusive at open |
Walmart | 6:00 AM | 11:00 PM | CLOSED | Regular hours |
Best Buy | 6:00 AM | 10:00 PM | CLOSED | Tech doorbusters |
Macy's | 6:00 AM | 11:00 PM | CLOSED | Extended hours all weekend |
Home Depot | 6:00 AM | Regular close | CLOSED | Tool specials |
Lowe's | 6:00 AM | Regular close | CLOSED | Appliance deals |
Dick's Sporting Goods | 6:00 AM | 10:00 PM | CLOSED | Fitness equipment focus |
Remember when stores started opening on Thanksgiving evening for "Black Thursday" sales? Those days are officially over. After testing dozens of approaches since 2020, retailers have settled on a clear pattern: stay closed on Thanksgiving, go big on Friday.
Our Black Friday Store Tracker Pack includes printable schedules, mall maps, and a crowd-beating route planner for the top 50 retailers.
Get Your Shopping Battle PlanDepartment stores are pulling out all the stops this year with their earliest openings since 2019. Here's what caught my attention – many are adding "soft openings" 30 minutes early for credit card holders:
Store | Opening Time | Closing Time | Early Access | Key Deals |
---|---|---|---|---|
Macy's | 6:00 AM | 11:00 PM | Star Rewards at 5:30 AM | 60-75% off clothing |
JCPenney | 5:00 AM | Varies (10-11 PM) | Rewards members 4:45 AM | Appliances, jewelry |
Kohl's | 5:00 AM | Midnight | Kohl's Cash preview Wed | Toys BOGO 50% off |
Belk | 7:00 AM | 10:00 PM | Email subscribers 6:30 AM | Door prizes first 250 |
Dillard's | 9:00 AM | 8:00 PM | None announced | Designer handbags |
Nordstrom | Varies (8-9 AM) | Varies (9-10 PM) | Nordy Club early shop | Beauty exclusives |
Neiman Marcus | 9:00 AM | Regular hours | InCircle preview | Luxury markdowns |
Look, I get it – warehouse clubs march to their own drummer on Black Friday. They don't need the 5 AM hysteria because their membership model already guarantees foot traffic. But here's what most people miss: their online deals often start at midnight.
Electronics retailers learned their lesson from previous years' chaos. They're now spreading inventory across the entire weekend instead of dumping everything Friday morning. Smart move, if you ask me:
Store | Friday Open | Friday Close | Weekend Hours | Hot Items |
---|---|---|---|---|
Best Buy | 6:00 AM | 10:00 PM | Sat-Sun: 10 AM - 9 PM | TVs, laptops, gaming |
GameStop | 5:00 AM | 10:00 PM | Extended all weekend | Console bundles |
Apple Store | 8:00 AM | Regular | Normal weekend | Gift cards with purchase |
Microsoft Store | Regular hours | Regular hours | Normal schedule | Surface deals online |
The sleeper category for Black Friday? Home improvement. While everyone fights over TVs, smart shoppers hit Lowe's and Home Depot for tool deals that rival any electronics doorbuster:
After testing different approaches, specialty retailers have found their sweet spot. Most avoid the dawn rush but stay open late:
Category | Store | Black Friday Hours | Special Notes |
---|---|---|---|
Sporting Goods | Dick's Sporting Goods | 6 AM - 10 PM | Flash deals every 2 hours |
Bass Pro Shops | 5 AM - 9 PM | Open Thanksgiving too | |
REI | CLOSED | #OptOutside campaign | |
Crafts | Michaels | 7 AM - 10 PM | Entire store sales |
JOANN | 6 AM - 9 PM | Fabric doorbusters | |
Hobby Lobby | 8 AM - 9 PM | No online sales | |
Off-Price | T.J. Maxx | 7 AM - 10 PM | New markdowns |
Marshalls | 7 AM - 10 PM | Designer finds | |
HomeGoods | 7 AM - 10 PM | Holiday decor focus | |
Burlington | 7 AM - Midnight | Latest closer | |
Fashion | Old Navy | 5 AM varies | 50% off everything |
Gap | Varies (8 AM typical) | Check local mall | |
H&M | Varies by mall | Member presale Wed | |
Beauty | Ulta | 6 AM - 10 PM | Door prizes |
Sephora | Varies (mall hours) | VIB early access |
We've all been there – standing in a freezing line at 4:45 AM, wondering if there's a better way. This year, there absolutely is. Curbside pickup has become the secret weapon for avoiding Black Friday crowds while still getting the deals:
Starts: 6:00 AM (with store opening)
How fast: 2 hours from order
Pro tip: Order Wednesday night for Friday morning pickup
Starts: 6:00 AM
Slots: Book 24 hours ahead
Pro tip: Express pickup (under 1 hour) for $10
Starts: When store opens (6 AM)
Ready: 1 hour for in-stock items
Pro tip: Store pickup often faster than curbside
Starts: 6:00 AM
Speed: 2 hours average
Pro tip: Pro desk has separate line
After covering Black Friday for years, I've picked up strategies that actually work. Forget the generic advice about "making a list" – here's what really makes a difference:
Get instant alerts when stores update their Black Friday hours, plus exclusive early access notifications and crowd reports from shoppers.
Sign Up for Hour AlertsShopping centers have their own schedules that override individual store preferences. Here's what major malls are planning:
Mall Type | Typical Opening | Typical Closing | Notes |
---|---|---|---|
Simon Property Malls | 6:00 AM | 10:00 PM | Some open at 5 AM |
Westfield Centers | 6:00 AM | 11:00 PM | Food courts open early |
Tanger Outlets | 6:00 AM | 10:00 PM | Thursday 6 PM - Midnight |
Premium Outlets | 5:00 AM | 11:00 PM | VIP Shopper Club 4 AM |
Local Strip Centers | Varies | Varies | Follow anchor store |
Don't forget – Saturday is becoming equally important for deals, especially at local shops:
Look, I get it – Black Friday can be overwhelming. But here's my advice after years of covering this shopping marathon: pick your battles wisely. You don't need to be at every store at opening. Choose 2-3 retailers with your must-have items and focus on those.
Remember that most "doorbusters" are now spread throughout the weekend, not just Friday morning. If you miss the 5 AM Kohl's opening, you're not missing everything – they refresh deals throughout the day.
Finally, keep this guide handy and check back for updates. Store hours can change last-minute based on weather, regional factors, or corporate decisions. We'll keep updating through Thanksgiving week.
Join thousands of smart shoppers who use our SMS alerts to know exactly when stores open, when new deals drop, and when to switch from in-store to online for the best prices.
Get Black Friday Text AlertsSign in to top up, send messages, and automate payments in minutes.