There are quite a number of online marketing strategies on rampage today, each of them offering differing approach to the areas of advertisement and marketing. If you are going into a marketing campaign though, you will want to make sure you are expending your time, energy and resources on the right strategies that yield results.
Here we look at five top reasons why you must consider SMS marketing when making a choice. 2 solid reasons have already been considered. Relive reason 1 and reason 2. Here is the 3rd reason bulk SMS has an edge.
It is a known fact that one of the things that guarantee a firm or business longevity and constant productivity is well targeted marketing. In light of this, we are looking at some of the online marketing strategies used today and how they compare, with particular focus on email marketing and bulk SMS marketing.
One area where SMS marketing seems to have an edge has been considered. In case you missed it, check it here. Now, we look at another area where bulk SMS marketing holds an advantage over its contemporaries.
With the advent of the internet and more sophisticated technology, many marketers have lots of marketing channels which they use in advertising their products and services and also keeping their existing clients engaged, thereby staying ahead of the competition.
One of the most widely used mediums of marketing today is the email and bulk SMS. While Email has had a longer stay, bulk SMS is in a competition with it for which is more valuable for use as a marketing channel.
Let us take a moment and consider the major areas key to a successful marketing campaign and see how both fare in the area of cost.
One full month on the go since the introduction of the DND service by the network providers in Nigeria. On this platform, we look at what lessons we’ve learnt from the implementation of that service, what has been accomplished and what are the down parts. In the first part, we consider 3 major lessons learnt. If you missed the first part, relive it here.
Here is the second part on an additional 4 lessons learnt from this.
It’s been a full month since the introduction of the DND feature by network providers in Nigeria. This is as a result of the Nigeria Communication’s Commission enforced directive about the option to opt out of promotional messages. Here we take a review of some of the highs and the lows of the features along with possible area for improvement.
So far, we have considered seven (7) of the major reasons why you might experience failed delivery in your use of bulk SMS service. These reasons are not assumptions but clear facts, and knowing them is the first step towards avoiding and/or handling them when they occur. You might want to check them all over again here.
In this article, we look at the eight (8) and final reason in this series of reasons for bulk SMS delivery failure.
If you have been following our ongoing series on this handle on the top reasons why delivery of bulk SMS sometimes might fail, you should already have ideas now on how to possibly avoid and handle failed delivery in your use of bulk SMS service. You can still relive the reasons already discussed here.
Now, we take you through the 7th reason of this series. See one other cause of bulk SMS delivery failure that you might not have given thought to.
A lot has been revealed in recent times on the primary and most common causes of failure of delivery of bulk SMS encountered by many bulk SMS users sometimes. As many as 5 reasons which you might not know or never given thought to have been considered. You can still check them all up here.
In this article, we look at another cause of bulk SMS delivery failure, one which has to do with the recipient of the message and which many bulk SMS service users are ignorant of.