Top 10 Reasons to Run an End of the Year Business Promo-#1. Repeat Sales

  09 November 2015

The ember months are running close to their climax. It is that time of the year again. That time when people are going to be busy with lots of commitments and engagement. It’s the hottest part of the year.


If you are a business owner, whether you’ve been in the business for long or looking to announce your arrival in your chosen industry, then this time is also your time for action. We are going to consider 10 major reasons why you must run an end of the year business promo this time of the year and how adequate awareness through bulk SMS is a necessity.




That moment when a person walks up to your business and buys a product or get a service rendered to him is just the beginning of what should be an everlasting relationship for as long as your business lives. Sadly though, many business owners allow that moment be the beginning of the end of contact with the person, and therefore first time sales never leads to repeat sales.


However, the most successful business owners will agree that the real value for a business comes in repeat sales. You do not really get enough value when a person who buys from you runs off after the first purchase.


Today, people generally get their products from places where they know they can get the best value for what they spend, therefore, building a brand loyalty can be challenging. A promo is a very nice way of setting that up. Depending on the kind of promo you are running, whether it is offering a discount for a purchase or giving free products for a particular purchase or others, the bottom line is, in every promo, the customers sees it as an opportunity to get more while spending less. This is a perfect opportunity to make them keep coming and coming. You can be assured they will keep buying to get the discounts and bonuses for as long as the promo lasts. This is a way of increasing your base from just one-off buys to repeat sales.



Once you’ve adequately planned out your end of the year promo, you’ll need all the avenues possible to efficiently communicate this with your customers. Without adequate awareness, the purpose will be defeated. Now, this is where bulk SMS comes in.


Simply register a free bulk SMS account now if you do not have one. Go to the phone number database for your customers and start telling them now about the bumper end of the year promo in store for them. You might have to keep sending reminders at intervals before the start of the promo.


As a reminder, keep it short and draw attention to the value you are offering them. And you will get more repeat sales in your business. More repeat sales means more profit and business growth.


Use the comment box below for your questions and inquiries on this.





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